---
title: Franklin Energy
---

# **Franklin Energy**

#### Challenge

Franklin Energy needed to market its new digital products to its potential clients and showcase the results from its programs.

---

#### Solution

The creative team developed a set of videos that would easily explain the benefits of their digital products (the Online Marketplace and KitPick Portals) while also giving a brief demonstration of each. The team carried Franklin Energy’s branding elements throughout to create a unique look and feel for the video. AM Conservation also created a sustainability report that would inform its clients of the carbon savings that the company achieved by its sustainability programs. Using community-based imagery of Franklin’s team and easy-to-read infographics, the designers created a sense of pride and accomplishment within the reports, urging other potential customers to them in this endeavor.

###### Marketplace Videos

 

 

 

[Close Modal ](https://portfolio.amconservation.com/franklin-energy#)

###### Sustainability Report

![Sustainability_Report_mockup[60]](https://portfolio.amconservation.com/hs-fs/hubfs/Sustainability_Report_mockup%5B60%5D.png?width=800&name=Sustainability_Report_mockup%5B60%5D.png)

![sustainability-open-book](https://portfolio.amconservation.com/hs-fs/hubfs/sustainability-open-book.png?width=1000&name=sustainability-open-book.png)

 

```json
{
  "@context" : "https://schema.org",
  "@type" : "VideoObject",
  "caption" : {
    "@type" : "MediaObject",
    "contentUrl" : "https://portfolio.amconservation.com/media-transcripts/83825602962/en.vtt",
    "inLanguage" : "en",
    "name" : "en Captions"
  },
  "contentUrl" : "https://448562.fs1.hubspotusercontent-na1.net/hubfs/448562/AM%20Conservation%20Group/Kit%20Portfolio/FINAL-franklin-spotlight-003.mp4",
  "dateModified" : "2025-10-02T15:05:07.643Z",
  "duration" : "PT58.24S",
  "height" : 1014,
  "name" : "FINAL-franklin-spotlight-003",
  "thumbnailUrl" : "https://448562.fs1.hubspotusercontent-na1.net/hubfs/448562/AM%20Conservation%20Group/Kit%20Portfolio/FINAL-franklin-spotlight-003.mp4/medium.jpg?t=1759417507643",
  "uploadDate" : "2022-09-02T20:00:34.808Z",
  "width" : 1002
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "VideoObject",
  "caption" : {
    "@type" : "MediaObject",
    "contentUrl" : "https://portfolio.amconservation.com/media-transcripts/83826643329/en.vtt",
    "inLanguage" : "en",
    "name" : "en Captions"
  },
  "contentUrl" : "https://448562.fs1.hubspotusercontent-na1.net/hubfs/448562/AM%20Conservation%20Group/Kit%20Portfolio/FINAL-franklin-004.mp4",
  "dateModified" : "2025-10-02T15:10:11.770Z",
  "duration" : "PT1M39.072S",
  "height" : 1014,
  "name" : "FINAL-franklin-004",
  "thumbnailUrl" : "https://448562.fs1.hubspotusercontent-na1.net/hubfs/448562/AM%20Conservation%20Group/Kit%20Portfolio/FINAL-franklin-004.mp4/medium.jpg?t=1759417811770",
  "uploadDate" : "2022-09-02T20:10:23.489Z",
  "width" : 1002
}
```